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Be Different with Mike Michalowicz
Episode 168
Published 6 years, 1 month ago
Description
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Bulletproof Dental Practice Podcast Episode 168
Host: Dr. Peter Boulden and Dr. Craig Spodak
Guest: Mike Michalowicz
Key Takeaways
- Introduction
- Differentiate Yourself
- Outmarketing Your Competition
- Reticular Formation
- DAD (Different Attracts Direct)
- Unique Offers
- Trust Through Commonality
- Eradicate Entrepreneurial Poverty
- Entrepreneurial Mission
- Business Intention
- Pay Yourself First Principle
- Different Is Better
References
Fix This Next: Make the Vital Change That Will Level Up Your Business
Clockwork: Design Your Business to Run Itself
Surge: Time the Marketplace, Ride the Wave of Consumer Demand, and Become Your Industry's Big Kahuna
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field