Episode Details

Today we talk about an often overlooked but very important sales technique, the follow-up. So often, the focus of sales training is on finding new leads, but if you make it a habit to follow up on those leads, you’re going to have more business than you’ve ever dreamed of. The stronger your routine, the more tangible your results. Lock in today’s five effective ways to nurture leads:

1. Find the prospect’s motivation
2. Educate prospects on what you’re selling
3. Understand that it takes time
4. Maintain ongoing contact using systems
5. Provide long-term value and contribution

Connect on Instagram:

• Seychelle Van Poole: @seychellevp
• Vija Williams: @viavija
• Sarah Reynolds: @sarahreynoldsoji
• Wendy Papasan: @wendypapasan

Empire Building is a production of Crate Media