Episode Details

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In this episode Rich sits down with Jason Wojo to talk about marketing, AI, funnels, paid ads, and what it really takes to scale a business in today’s online economy. Jason breaks down the risks of giving AI tools too much access, why entrepreneurs need to protect their time, how to validate offers with organic and paid traffic, and what business owners should know about Meta’s changing ad billing policies.

Rich and Jason also dive into the importance of speed, trust, podcasting, sales systems, setters versus closers, and building a strong company culture as you grow. From scaling offers and shortening sales cycles to creating content at a high level and making better decisions as a founder, this conversation is packed with practical game for entrepreneurs, creators, and business owners looking to grow with more clarity and intention.

Connect with Rich on Instagram: @rich_somers