Episode Details
Back to EpisodesWhy Real Estate Agents Lose Listings to 1% Brokers in 2026
Description
Most real estate agents are completely unprepared for what’s happening in the 2026 housing market.
Flat-fee brokerages, 1% listing agents, and commission-cutting competitors are aggressively targeting uncertain sellers — and many agents are losing listings before the conversation even starts.
In this episode, Tim and Julie Harris break down exactly how top listing agents overcome commission objections, compete against limited-service brokerages, and position themselves as the obvious choice without cutting their fees.
You’ll learn why expired listings are becoming one of the biggest opportunities in real estate, how the flexible fee commission structure works, why pre-listing packages eliminate objections before appointments, and the communication mistakes causing sellers to relist with other agents.
This is exactly the kind of training serious agents need to survive and scale in the changing 2026 market.
Free training: HarrisRealEstateDaily.com
Coaching: PremierCoaching.com
Join eXp + Libertas: WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206
Opinions are my own and not the views of eXp Realty.