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Ziwei Cong, Georgetown University – The Impact of Freemium Models on Content Creators and Platforms

Ziwei Cong, Georgetown University – The Impact of Freemium Models on Content Creators and Platforms

Published 11 months ago
Description
On Georgetown University’s McDonough School of Business Week: Creators want to get paid for their work, but should they also release content for free as well? Ziwei Cong, assistant professor of marketing, says yes. Ziwei Cong is an Assistant Professor of Marketing at McDonough School of Business, Georgetown University. Her research employs econometrics and machine […]

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