Episode Details

Coles Down Down promotion, a beloved supermarket staple, has been exposed as a misleading discount scheme. The retail giant manipulated pricing rules during inflation, shortening the was price period from twelve weeks to four, to keep up with rival Woolworths. This deception led to hundreds of dodgy products and a federal court ruling, potentially resulting in tens of millions in fines. The verdict highlights the supermarkets profit-driven tactics, sparking scrutiny on their duopoly strategies.

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