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Redefining the News with Niki of Bitesize BKK and Story Part 8: The Mystery of St. Augustine | Episode 126
Season 4
Episode 126
Published 3 months, 2 weeks ago
Description
In a world of information overload, Anutra (Niki) Chatikavanij is proving that short and snappy doesn't have to mean shallow. As the founder of Bitesize BKK, Niki has transformed the way Bangkok’s young professionals and expats consume news.
In this episode, we dive into:
- The Gap in the Market: How a need for localized, high-substance English media led to the birth of a news startup in 2019.
- Brand DNA on TikTok: Navigating the digital evolution and staying authentic while expanding to new platforms.
- Community & Curation: The challenge of maintaining a neutral, concise voice in a landscape of sensationalism.
- Supporting the Ecosystem: How Bitesize BKK uses its platform to spotlight emerging startups and local brands.
Join us as we explore how this fresh wave of media is helping the inquisitive stay informed without the burnout.