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Crypto.com CMO Stepping Down After Global Brand Success
Published 2 weeks, 5 days ago
Description
Steven Kalifowitz, Crypto.coms CMO, is departing after a six-year tenure, transforming the company into a global brand. He spearheaded a $1B marketing campaign, including a $700M arena deal, a $100M Matt Damon ad, and Formula One ties. His leadership launched Crypto.coms first global brand film, connecting with millions. Kalifowitz, previously at Twitter and Localize.city, will advise the CEO post-June 30th.
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