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Inside the Life of a Beauty Editor: From Glossy Magazines to an Online Presence with Sadaf Razi
Season 4
Episode 103
Published 2 months, 1 week ago
Description
Magazines have fallen. So what does a beauty or fashion editor actually do now?
In this episode, Vanessa sits down with Sadaf to unpack how the role has changed, what "cross channel pollinating" really means, and why your favourite beauty experts are now on TikTok instead of glossy pages.
What we cover:
- The traditional beauty editor role and why it no longer exists
- How editors now work across websites, video, social and podcasts
- What "cross channel pollinating" looks like day to day
- Why interviewing dermatologists on TikTok is the new normal
- What this shift means for anyone trying to break into the industry
Guest: Sadaf