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The Expensive Mistake of Starting a Shop You Don’t Believe In

Published 4 months ago
Description

What happens when you pour your heart and money into a business you’re not truly passionate about? In this episode, we hear the candid story of Louise, who launched a bricks-and-mortar craft shop while juggling three kids and a career in IT project management.

She opens up about:

  • Growing up in an entrepreneurial family in Northern Ireland
  • Why she started a business that never really aligned with her interests
  • The hard lessons she learned running a shop with no profit
  • The turning point when a mentor helped her see her real talent: social media
  • How following that spark led her to a business she genuinely loves

It’s a raw, relatable conversation about the risks of chasing the wrong business, the importance of passion, and the power of pivoting when things don’t work out.

If you’ve ever wondered whether you’re on the right business path or how to recognize when it’s time to change direction this episode is for you.

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