Episode Details

Sherry Goldman's guest is Dorothy Crenshaw, founder of Crenshaw Communications and former chief public relations officer of Mod Op. Sherry and Dorothy discuss reputation management and how companies need to and can 'take a stand' in today's polarized environment. Their conversation spans what brands and companies need to consider before taking a stand, the risk-reward ratio when deciding whether or not to stand a position, dealing with consumer boycotts, and best practices for reputation management. 

Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to public relations and/or a discipline or issue that intersects with PR. Episodes of Let’s Talk PR & More! have covered campaigns run by organizations and companies; profiles of PR, marketing, and media professionals; industry trends; analysis of how PR managed key situations; the media and changing media landscape; digital communications and marketing; strategy; the growing influence of AI, and more. The show airs weekly on WRHU-FM and is also available as a podcast. To comment on the show and/or for more information on the show and/or Sherry Goldman, visit www.goldmanpr.net.