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Episode 81: Shopping for a New Brand in Your Salon and Not Sure Where to Start? Surface Hair HAS YOU with Sean and Cassy!
Description
Summary
In this episode of the Hair Hustle podcast, Heather Podlesney hosts representatives from Surface, Sean Carlson and Cassie Laub, to discuss industry insights, brand support, retail strategies, and upcoming events. They share valuable tips for salon owners and stylists to thrive in a competitive market, emphasizing the importance of education, brand partnerships, and strategic planning.
CONTACTS:
Heather: helloheatherpod@gmail.com
Cassy: claub@surfacehair.com
Sean: scarlson@surfacehair.com
LINKS:
Retreat:
Chapters
00:00 Introduction to Hair Hustle Podcast
01:24 Meet the Surface Team
06:10 State of the Industry: Challenges and Opportunities
14:06 The Importance of Brand Support
21:26 Questions to Ask Your Brand
27:58 Finding the Right Brand and Distributor
34:50 The Emotional Connection to Products
39:56 Navigating Brand Loyalty in Salons
45:43 The Importance of Awareness and Responsibility
51:06 Thriving vs Surviving Salons
57:16 Identifying Survival Mode in Salon Owners
01:00:39 Connecting with Support for Salons
01:04:10 The Importance of Partnership in the Beauty Industry
01:05:40 Wellness Sanctuary Retreat: A New Experience
01:08:03 Spilling the Tea: Insights from the Brand Side
01:16:01 Surface's New All-In Product Launch
01:22:38 Introducing Surface Unscripted: A New Podcast
01:25:45 How to Connect with Surface Team
Keywords
hair industry, salon retail, brand support, Surface, salon success, retail strategies, industry insights, salon coaching, Surface Unscripted, salon events