Episode Details

How do you stay creative when everything about your industry is changing at once?

In this episode, I’m joined by Maxim Jago, futurist and creative technology expert, to discuss the impact of AI on creative careers. We dive into this moment of uncertainty and what it means for the future of our work. Maxim shares a grounded, hopeful perspective on embracing co-creation, deepening human creativity, and finding new opportunities for meaning and impact in our craft.

Key Takeaways

• Make conscious choices rooted in love, not fear. In moments of upheaval and AI disruption, notice whether your decisions come from contraction and stagnation or from growth, authenticity, and expansion.
• Use AI as an “experienced intern,” not a replacement. Let AI get you 80% of the way through research, drafts, and processes, but keep the final 20%—the nuance, soul, and decisions—as your human edge.
• Build authenticity as your core differentiator. Constantly ask “Is this me?” and let your honest self-expression guide your creative work, choices, and presence in the world.

Episode Highlights

• Why the future of creative work might be brighter than ever despite AI
• The psychology behind human touch and how it reveals what audiences still crave from creators
• What it really means to steer AI instead of being replaced by it
• Why AI will dominate some creative fields but not the human ones
• A future where storytelling isn’t written but generated live based on your biofeedback
• Why storytelling isn’t going away even as technology and platforms evolve faster than we can keep up
• How AI can become a partner to help make us better communicators
• Discover the connection between authenticity and mastering new technologies

Recommended Next Episode

AI Just Exposed Your Creative Identity. Now What? | with Ian Clawson & Chris Deaver

Useful Resources

The Creativity Conference

The PJ Party

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Guest Bio

Maxim Jago speaks on wide-ranging subjects exploring lessons learns from his work as a filmmaker, futurist, author, and media technology expert.

He proposes an optimistic-realist attitude to future technologies and opportunities for growth in society, and in ourselves. As an award winning filmmaker and screenwriter, Maxim is currently engaged in three feature film projects that include true VR storytelling elements.

As an Author, Maxim writes the official Adobe Premiere Pro Classroom in a Book – the standard text used by film schools all around the world.

Maxim’s LinkedIn | Instagram | Facebook

Show Credits

Edited by: Curtis Fritsch

Produced by: Debby Germino

Published by:

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