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The Digital Commerce Daily — April 24, 2026

Published 5 months, 3 weeks ago
Description
The Digital Commerce Daily — April 24, 2026 Your 8-minute briefing on the platforms, players, and profits driving digital commerce today. Hosted by Marco and Klara. Today's fun fact: Shopify merchants who offer a 'Buy Now, Pay Later' option see 28% higher average order values, but most of that increase comes from customers who would have purchased anyway—not new customers. The payment flexibility doesn't expand the buyer pool nearly as much as it encourages existing shoppers to upgrade their carts.
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