Episode Details
Back to EpisodesPart 1: What Leaders Can Learn From the People Who Are Leaving the Church | An Interview with Jeff Strong
Description
Jeff Strong worked nearly 30 years in the consumer products industry as a senior executive at Procter & Gamble and global president and chief customer officer at Johnson & Johnson. He then taught in the Marriott School of Business at Brigham Young University and worked as an advisor to the Church before serving as a mission leader in the Arkansas Bentonville Mission.
Jeff has since spent several years doing research on why people are leaving the Church. He recently published the book Torn: Why People We Love Are Leaving the Church and What We Can Learn from Them. Jeff lives in Midway, Utah, and stays busy with a little lavender farm, some business consulting, and enjoying family.
Links
Torn: Why People We Love Are Leaving the Church and What We Can Learn from Them
What to Say When Loved Ones Leave the Church | An Interview with Jeff Strong and Joseph Grenny
The Data Behind Church Culture | An Interview with Jeff Strong
TornByJeffStrong.com
Instagram: @tornbyjeffstrong
Facebook
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Transcript available with the video in the Zion Lab community
Highlights
00:02:42 – Competing Narratives in Church Growth and Disaffiliation
00:04:22 – Personal Connection to Disaffiliation
00:06:36 – The Journey to Understanding Disaffiliation
00:09:05 – The Role of Data and Personal Experience
00:10:54 – The Complexity of Disaffiliation
00:12:11 – The Challenge of Measuring Disaffiliation
00:15:09 – Research Methodology and Findings
00:17:29 – Understanding the Audience for “Torn”
00:19:30 – The Importance of Accurate Understanding
00:20:36 – Celebrating Strengths While Facing Challenges
00:22:03 – The Impact of Local vs. Global Growth
00:25:41 – The Role of Missionary Work [CORRECTION: Jeff’s rough estimate of 275,000 baptisms per year is the GLOBAL number. The U.S. number is a portion of that.]
00:27:06 – The Need for a Balanced Perspective
00:29:26 – The Misconception of Resurgence Among Young People
00:31:03 – The Data on Disaffiliation
00:35:02 – The Four Wa