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Why Most Small Businesses FAIL at Branding (And Don’t Even Know It) Featuring Gal Borenstein
Season 5
Episode 46
Published 6 months, 2 weeks ago
Description
Most businesses think they know why customers buy from them…
But they’re wrong.
And that’s exactly why their marketing doesn’t work.
In this episode, we unpack:
- The dangerous gap between perception vs reality
- Why small brands fail when they try to compete BIG
- And how trust—not hype—is what really drives growth
If your brand message isn’t aligned internally and externally,
you’re losing opportunities without realizing it.
👉 The fix? Simplicity, clarity, and consistency.