Episode Details

Jodi Allison Scott is the co-founder of Green Goo, a plant-based first aid and skincare company built upon the belief that Nature could outperform the artificial and synthetic options found in most drugstores and medicine cabinets. With a Master’s in Health Psychology and a focus in psychoneuroimmunology, her work bridges the gap between modern physiology and time-honored plant medicine.

In this conversation, we explore how the body’s internal state is shaped not just by what we take in, but what we put on, think, and repeatedly do. Jodi walks through her early work training physicians in a more holistic model, the moment she questioned what was actually in a standard first aid kit, and how that led to building a company rooted in plant intelligence and real-world outcomes.

A central theme throughout is the role of the skin—not as a passive barrier, but as an active interface with the environment. It senses, signals, and participates in broader patterns tied to stress, inflammation, and overall balance. From the impact of synthetic ingredients to the way plant compounds can support the body’s existing processes, the conversation connects the dots between surface-level inputs and deeper systemic effects.

There’s also a practical layer woven throughout: how small, repeatable habits influence the body’s state over time, why presence matters more than perfection, and how reducing friction—whether chemical, environmental, or emotional—can shift the direction of those feedback loops.

This one stays grounded in lived experience, from formulating products in a kitchen to navigating the loss and eventual reacquisition of the company, all while holding onto a simple premise: when you support the Terrain, the body responds accordingly.

Learn more about Jodi and her work at https://www.greengoo.com/.

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Terrain Theory episodes are not to be taken as medical advice.

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Music by Chris Merenda