Episode Details
Back to EpisodesEpisode 235: How to Earn Your Call Sign: The Watch Even Pilots Trust w/ Beau Garrett
Description
Episode 235 of The Hitstreak, a podcast where we talk about anything and everything!
This week we are joined by the Founder of Call Sign Watches, Beau Garrett!
Episode in a Glance:
In this episode of the Hitstreak, I interview Beau Garrett, a commercial pilot and founder of Call Sign, a unique watch brand. We discuss Beau's journey from aviation to entrepreneurship, the design process behind his watches, and his collaborations with iconic brands like the Wright Brothers Family and the American Legion. The conversation highlights the importance of community feedback in product development, the challenges of starting a watch brand, and the significance of honoring American history through his timepieces. The episode ends by emphasizing the emotional connections people have with timepieces and the stories behind them, making them meaningful gifts for various occasions, as well as what comes next for Call Sign!
Key Points:
- Community feedback was crucial in the design process of Call Sign watches.
- The Discovery Series was designed with input from over 1,800 pilots.
- The American Legion series aims to honor veterans and their contributions.
- Pricing strategy is essential for balancing quality and market expectations.
- Beau emphasizes the importance of storytelling in branding and product design.
- Entrepreneurship involves navigating doubts and uncertainties.
- Building a brand with purpose resonates with customers.
- The watch industry is seeing a resurgence in traditional timepieces.
- Every watch tells a story that connects with its owner.
About our guest:
Beau is the founder of Call Sign, a Nashville-based aviation watch brand rooted in a simple belief: that pilots deserve gear made by people who understand them. Beau is one of those people. A former flight instructor whose students included former Air Force and Navy officers, he spent years inside a world where precision is personal and every detail carries weight. That experience didn’t just inform Call Sign — it created it.
Before designing a single dial, Beau went straight to the source, conducting an in-depth pilot survey to understand how aviators actually relate to the tools they carry. The findings shaped everything — from complication choices to price points to the brand voice that’s earned Call Sign a loyal following among pilots and veterans alike. The brand’s most celebrated release is the Wright Brothers Series — and its origin story says everything about where Call Sign stands in the aviation world.
Today, Call Sign sits at the intersection of precision craftsmanship and authentic aviation identity — a growing brand with a national customer base and a founder who still sees the community first, the business second. Beau is based in Nashville, where he’s building what he believes should have always existed: an American aviation watch brand that pilots actually claim as their own.
Follow and contact:
Instagram: @callsignwatches
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