Episode Details

Today we run you through how to hire (see list below if you are more of a visual person!)

• Keep being active in the community (ie meeting people) (gym, surf, ride, kids sport etc) 
• Always check your existing network 
• Always check your existing company culture (ie is it attractive to outsiders?) 
• In all this make sure to water your own garden. (Ie take care of your existing people!)
• Are you happy with all your existing staff?
• Ask your staff if they know anyone 
• Post on business Facebook + Personal Facebook + insta 
• Post in community Facebook pages 
• Ad on seek + indeed (consider Evergreen ad) 
• Ask Wholesaler 
• Email Marketing (hey existing clients! We are a growing company! Does anyone know anyone… etc) 
• Call builders / electricians / plumbers / other trades (everyone knows a school teacher, and everyone knows a tradie) 
• For rural people, advertise in the cities 
• Target TAFE 
• Have a good social media presence 
• Google Reviews 
• Offer a potential sign on bonus (SKI-change lol, $1000, jet ski etc). I don’t love this one btw. 
• If someone goes to you for $1000, they could come to me for $1200 
• Do for one staff member, do for all!!
• If you can’t find someone, create them! (Apprentice) 
• Dual trade enticement (air con, solar) 
• Poaching (potentially frowned upon in certain cultures) 
• ALTERNATIVE: find a sub-contractor, a company that can lend you people, or labour hire 
• Engage a recruiter
• Labour Hire
• Use a sub-contractor 

Enjoy the pod! 

In this episode:

• The underrated value of hiring for business growth and profitability
• How to identify when to hire a tradie or admin
• The benefits and challenges of apprenticeships
• Networking, poaching, and referral strategies
• Leveraging social media for recruitment and brand visibility
• Building strong relationships with wholesalers and colleagues
• The importance of company culture and community involvement
• Practical tips for managing subcontractors and new hires
• Maintaining health, relationships, and work-life balance to sustain success

Timestamps:

00:00 - Why hiring is underrated but vital for business success

00:24 - The right time to hire a tradie or admin

00:56 - Advantages and risks of apprenticeships

1:25 - Ethical considerations in hiring apprentices

2:24 - How to recognize when you need to hire and what to look for

3:51 - Building your trusted network through relationships and community

4:21 - The impact of poaching and respecting industry colleagues

5:20 - Communicating honestly yet thoughtfully in the workplace

6:41 - Using local networks and subcontracting to meet staffing needs

8:04 - How social media can generate leads and attract tradies

9:24 - Hosting an authentic online presence to attract clients and staff

10:48 - The power of authenticity in marketing and recruitment

11:16 - Building a professional website that showcases your work

12:39 - Social media as a tool to target local markets effectively

13:58 - Partnering and community involvement for strategic growth

15:25 - Prioritizing self-care and relationships for long-term business health

16:44 - Networking through hobbies and community activities

17:12 - Creating a positive company culture visible online

18:11 - Valuing current staff to reduce turnover and increase loyalty

18:37 - Leveraging wholesaler and supplier relationships for talent referrals

19:06 - Paying bills on time to build trust and reputation

20:05 - Combining social media and community outreach for effective hiring<