Episode Details
Back to Episodes187: $8K for Weight Loss? How Dr. Priyanka Venugopal Charges Premium (Even in a Crowded Market)
Description
Dr. Priyanka Venugopal (https://burnstressloseweight.com/) is an OB-GYN turned stress and weight loss coach helping overachieving professional women break the cycle of overthinking, emotional eating, and self-doubt. She runs a six-month group program at $8K, and her clients aren't just losing weight. They're getting 10 to 15 hours back every week.
In this conversation, Steph and Priyanka go deep on what it actually takes to sell a premium offer in a saturated market, why your ideal clients think they have a discipline problem when they don't, and the real cost of staying stuck in the "I don't have time" story.
If you've ever wondered how to make people feel the value of what you do before they've experienced it, this episode will show you exactly how.
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