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209. Hot Take: Stop Avoiding Loom
Description
If you’re still not using Loom, you’re making your sales process harder than it needs to be. Robin and Jennifer break down how voice, tone, and storytelling drive higher conversions, why your “perfect” PDF is getting skimmed (or ignored), and how Loom removes friction in a way calls and emails simply can’t. They also share exactly how to use it without feeling awkward on camera, how it can increase your average booking value, and how to make your offers feel more personal without adding more to your plate. If you’ve been saying “I’ll never use Loom,” this might be the episode that proves you wrong!
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