Episode Details

In this week’s episode, I’m joined by one of the most inspiring founders I know — Maddie Burton.

Maddie is the founder of Your Bliss, a low-tox perfume brand created from her own personal health journey. After years of being dismissed, unheard and living in constant pain, she was diagnosed with endometriosis — a moment that completely changed the trajectory of her life and led her to build a business with real purpose.

We dive into:

• Turning pain into purpose and building a brand from scratch
• The reality of starting (and scaling) an e-commerce business
• Why low-tox living isn’t about perfection
• The hard lessons around money, margins & trusting the wrong people
• Letting go of friendships and habits that no longer serve you
• Learning to dream bigger and stop playing small

Maddie shares the behind-the-scenes of growing Your Bliss over the past 6 years — from launching just before COVID, to rebranding, doubling her busines and stepping into her next level as a founder.

This episode is honest, empowering, and a reminder that you don’t have to fit into one lane — you can build a life and business that reflects all parts of you.

If you’ve ever felt stuck, played small or needed a sign to back yourself… this is it.