Episode Details
Back to Episodes[S5, Ep44] Scaling a Startup Fast: Lessons from a Female Founder in Health Tech, CEO Aja Beckett
Description
Are you being too hard on yourself? The problem you've been trying to fix might need something other than the discipline.
In this episode of Female Founder Unplugged, Lindsay sits down with Aja Beckett — app developer, GLP-1 user, and accidental CEO — who built her app Shotsy from a nights-and-weekends side project into the #1 GLP-1 tracking app in the Health & Fitness category. "Her story is as much about reclaiming her health as it is about building a business from scratch."
✨ Episode Highlights
💉 How Aja's own weight loss journey became the blueprint for her app, and why lived experience builds better products
🧠 Why what looks like a discipline problem is almost always a systems problem (in health and in business)
🌍 Leading a fully distributed team from across the world — and why intentional culture isn't optional when you're remote
💼 How to choose investors who bring more than money to the table
Because the practices that got you here won't get you to the next level — and the real scaling challenge is always internal.
About Aja Beckett Aja is the founder and CEO of Shotsy, bringing a rare dual perspective as both an iOS engineer and a GLP-1 user. Her tech career spans Apple, CNN, TED, and The New York Times/The Athletic. Find Shotsy on iOS & Android at shotsyapp.com
Ready to scale without losing yourself in the process? The LPC Accelerator is coaching and mastermind for female founders. It's where scaling meets visionary leadership, empowered people strategy, and a thriving culture. There's a spot for you if you're ready: https://highvoltageleadership.ca/lpc-accelerator
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