Episode Details

In this episode of The Disruptive Franchise Podcast, Stacey interviews Mairi Curle, a finalist in the 2025 Disruptive Franchise Awards and franchisee of Boogie Beat Music and Movement. 

Mairi shares her journey from teaching to franchising, the importance of community support, and the impact of intergenerational programs. She discusses the challenges of being a franchisee, the significance of awards for reflection and marketing, and her aspirations for the future.

Key Takeaways

• Mairi transitioned from teaching to franchising due to long COVID.
• Franchising provides a structured way to run a business.
• Community support is crucial for franchise success.
• Awards help reflect on achievements and set future goals.
• Intergenerational programs create unique value and experiences.
• Consistency in sales efforts leads to success.
• Disconnecting feelings from actions is key in business.
• Mairi aims to expand her team to reach more communities.
• Marketing through awards boosts franchise visibility.
• The journey of a franchisee is both challenging and rewarding.

Contact Mairi

• Instagram: https://www.instagram.com/boogiebeatedin_mideast_lothian/
• Facebook: https://www.facebook.com/BoogieBeatEdinMidEastLothian

Keywords

franchising, Boogie Beat, Mairi Curle, education, intergenerational programs, awards, marketing, franchisee success, community impact, business growth

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