Episode Details

Most podcasters chase downloads and algorithms, while Richard Kaufman built 1,400 episodes and a 99% guest share rate by doing things most creators stopped doing years ago. Richard Kaufman is the host of the Vertical Momentum Resiliency Podcast 2.0, a veteran, comeback coach, and author of The Podcasting Blueprint. After a Humvee crushed his skull and left him nearly blind, he spent 18 months on his couch before a single text pulled him back. He hit record and never stopped.

In this episode of Podcasting Secrets with host Nathan Gwilliam, Richard reveals the one calendar checkbox that locks in a 99% guest share rate, how giving away free sponsorships for five years led to Monster Energy reaching out first, why tagging brands daily in real product content works better than any pitch, and how sending handwritten thank-you notes to every guest built a network that includes John Lee Dumas and Robert Kiyosaki. Richard also breaks down the three P's of podcasting, purpose, power, and profit, and why ignoring any one of them is exactly why the average podcast dies at 12 episodes.

Want to build a podcast that grows through relationships, not reach? Start by serving your audience and your guests before you ask for anything. Subscribe and follow Podcasting Secrets on Apple, Spotify and YouTube for weekly strategies from creators who are building shows that last.

Follow, Like & Subscribe:

Podcasting Secrets:

Website: https://podcastingsecrets.com/ 
YouTube: https://www.youtube.com/@podcasting-secrets 
Instagram: https://www.instagram.com/podcastingsecrets/ 
LinkedIn: https://www.linkedin.com/company/poduppodcasting/ 
Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241 
Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj

Nathan Gwilliam:

LinkedIn: https://www.linkedin.com/in/nathangwilliam/