Episode Details

Olivia Levin, a Swiftie turned author, shares her journey from fan account to book deal, leveraging her fandom to build a career in publishing. Despite a layoff, she capitalized on Swifts Eras Tour to grow her community, securing brand collaborations and media appearances. Levin challenges the parasocial fan label, drawing parallels to sports fandom and its community-building power. Shes marketing her book like Swift, creating a treasure hunt for fans and hoping for a surprise pick-up from her idol.

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