Episode Details

Starting a business often feels like a far-fetched dream until you're actually in the trenches dealing with CRMs and cash flow runways. 

In this conversation, Brock Buckles joins me to pull back the curtain on the "glamorized" version of entrepreneurship seen on shows like Shark Tank. We dive deep into the reality of the "art of the pivot" - from launching a business right as a global pandemic hits to the liberation of realizing you aren't the right fit for every customer. We explore the transition from solopreneur to boutique agency and why having a "loose" business plan is better than no plan at all. Whether you're struggling with imposter syndrome or trying to land your very first paid client, this episode is a masterclass in staying authentic while building a brand that actually reflects who you are.

If you had to start a business tomorrow with zero dollars and no audience, what is the very first "messy" action you would take to get moving?