Episode Details

In this episode of The Brand Called You (TBCY), host Stephen sits down with Bill Wisotsky, Principal Quantum Systems Architect of R&D at SAS, to uncover the journey behind one of quantum technology’s leading innovators. Bill shares his captivating career path—from an early fascination with law enforcement to a life-changing pivot into neuroscience, and eventually, the frontier of quantum computing. Discover how hands-on experiences, curiosity, and embracing new technology shaped his approach to solving modern-day challenges.

Dive into Bill’s insights on quantum SDKs like Qiskit, PennyLane, D-Wave’s Ocean, and his exploration of quantum hardware platforms ranging from superconducting qubits to photonics. Learn how SAS leverages its powerful analytics platform as a meta-layer to simplify quantum adoption for clients, and why hybrid quantum-classical orchestration is key to future-proofing enterprise AI and optimization.

Whether you’re a tech leader, quantum enthusiast, or simply fascinated by breakthrough innovation, this episode offers a practical look at the technologies, trends, and strategies driving quantum’s evolution—and how you, too, can get started.

Key Topics Covered:

• Bill Wisotsky’s turning points and inspirations

• The convergence of neuroscience and quantum physics

• Quantum SDKs: Qiskit, PennyLane, D-Wave Ocean, Tket

• Quantum hardware: superconducting qubits, trapped ions, neutral atoms, photonics

• SAS’s quantum integration approach and client solutions

• The future of quantum: hybrid orchestration and fault tolerance

• Guidance for organizations and individuals entering quantum