Episode Details

I'm negotiating a 2026 Hyundai Palisade Hybrid Calligraphy for a client in Ohio. The target is $3,000 off. Some dealers in this market are still trying to sell above sticker. Others are hiding behind limited inventory as an excuse not to move. Watch as I call dealership after dealership until one finally does the right thing. But this video isn't just about one deal, It's about why getting a fair price on a car is harder than it should be. Franchise laws protect dealers from real competition. When a middleman doesn't have to earn your business, they won't.