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#65: The opportunity for independent agencies in the mid-market, with Scott Shamberg
Season 1
Episode 65
Published 1 week, 1 day ago
Description
Welcome to Agency Business.
Scott Shamberg, president and CEO of independent media agency Mile Marker, joins Brian to discuss the growing opportunity for independent agencies serving mid-market and private equity-backed brands.
Shamberg explains how Mile Marker is positioning itself between small media boutiques and holding companies, why its clients prioritize flexible, “human in the loop” service models, and how the agency is using automation and AI to enhance — not replace — talent.
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