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#167 The Easiest Way To Increase Profit (Pricing Strategy)
Description
On this episode of the Jered Williams Show, the hosts discuss the easiest ways to increase profit in a plumbing business. The key strategies covered include implementing a margin-based pricing approach, closely tracking labor and material efficiency, and introducing a commission structure to incentivize technicians to sell more comprehensive solutions to customers. The host emphasizes the importance of shifting the technicians' mindset from "not selling something the customer doesn't need" to "providing valuable solutions that the customer wants," which can lead to higher average tickets and improved profitability. The episode also highlights the significance of continuously reviewing and refining systems, processes, and the company culture to support these new strategies and ensure long-term success.