Episode Details

* Get your early bird tickets for the Disruptive Franchise Awards now: https://disruptivefranchiseawards.com/tickets*

On this week's episode, Stacey talks to our biggest awards winner from 2025 and judge for the 2026 Disruptive Franchise Awards, Katie Bullon.

Katie is franchisor of Activ Marketing Group and a shining light in the franchise world. She champions franchising from Excel London to the muddy fields of Ideas Fest whilst running one of the top 100 franchises in the UK.

Listen to her story and how she made the change from franchisee to franchisor after a complicated exit from her corporate career.

Key Takeaways:

• Activ Marketing Franchise provides a comprehensive support system for franchisees.
• Katie Bullon's journey from franchisee to franchisor showcases resilience and adaptability.
• The importance of fun in business can enhance brand identity and customer engagement.
• Franchising offers a viable path for self-employment and business ownership.
• There is significant potential for growth in the UK franchise industry.
• Innovative franchise models can cater to diverse demographics and skill sets.
• Education about franchising is crucial for aspiring entrepreneurs.
• Franchising is not just about location; it's about building a brand and community.
• The balance between fun and structure is essential for a successful franchise.
• Katie's vision includes promoting franchising in schools to inspire future entrepreneurs.

Contact Katie:

• Website: https://www.themarketingagencyfranchise.com/
• Instagram: https://www.instagram.com/activmarketingfranchise/

Keywords: 

franchising, marketing, business growth, franchisee, franchisor, innovation, entrepreneurship, industry champion, awards, self-employment

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A Thank You To Our Sponsors:

Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you!

Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right.

After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth.

Everything we do is built around strategy and your authentic human voice.

Check out more details here

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