Episode Details
Back to Episodes“Tapping into EA’s most neglected market” by ElliotTep, Bradley Tjandra
Description
EA has made admirable efforts to reach populations that are underrepresented in the movement: busy mid-career professionals, people of faith, and people across a wide range of professions and academic disciplines.
Yet despite all these efforts, we are underserving our most neglected group, one that makes up 98–99% of all people on earth: neurotypicals (NTs). While we don’t have the data on hand, we think it's safe to say that EA has a severe underrepresentation issue among the NT population.
The case for impact
The scale of the opportunity is significant. According to my research (Claude was a big help), the global NT population sits at approximately 8.04–8.12 billion people. This is, to my knowledge, the largest underrepresented group EA has ever identified.
A quick BOTEC
There are an estimated 10,000–30,000 highly engaged EAs globally. Let's be generous and assume 50% are NT. That gives us roughly 5,000–15,000 NT EAs today. Now consider: NTs make up 98–99% of the global population. If EA's NT representation matched the general population, EA should therefore be approximately 49 times larger than it is today. At the high end of current estimates, that's a movement of 1.47 million highly engaged EAs. I’m honestly [...]
---
Outline:
(00:43) The case for impact
(01:05) A quick BOTEC
(02:13) Introducing Impactualize
(03:19) Program 1: The Impactualize Fellowship
(04:20) Program 2: A Neurotypical Space at EAG
(05:37) Program 3: Neurotypicals Sensitivity Training
(06:51) A note on social media
---
First published:
March 31st, 2026
Source:
https://forum.effectivealtruism.org/posts/JoiwqpR2oHBod3gAG/tapping-into-ea-s-most-neglected-market
---
Narrated by TYPE III AUDIO.