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The Stars-Align Theory of Email Marketing
Published 2 weeks, 5 days ago
Description
Your email system is lying to you, and it's doing it with a straight face. In this episode, Igor unpacks one of the most confusing and underreported shifts in email marketing: the growing gap between what your autoresponder thinks is happening and what's actually happening on your list. Openers who aren't opening. Non-openers who are. And why none of it should change what you do next.