Episode Details
Back to EpisodesLuxury Car Giants Face Perfect Storm in Middle East
Description
Luxury car giants like Rolls-Royce and Bentley are facing uncertainty in their top profit market, the Middle East, due to the Iran war. Despite unveiling custom cars and maintaining high-end sales, dealerships temporarily shut down and bespoke business has stalled. With slumping demand in other markets and potential production cuts, these ultra-luxury brands are navigating a challenging perfect storm.
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