Episode Details

In this episode of Global Economic Press, Alex Brady discusses the recent acquisition of Supertripper, a prominent French business travel agency, by Groupe Marietton Développement, France's leading independent tourism group. This strategic move is expected to significantly impact the corporate travel landscape in France and beyond. Supertripper, known for its proprietary technology and high customer satisfaction ratings, will continue to operate autonomously while benefiting from the resources and reach of Groupe Marietton. The acquisition also includes an international strategic alliance with GIE Asha, enhancing Supertripper's European coverage.

Supertripper stands out in the French business travel market by combining fully proprietary technology with a team based entirely in France, offering 24/7 support without outsourcing. The agency's platform boasts a 94% adoption rate, allowing travelers to book independently and reducing reliance on human support. This model, along with transparent pricing with no hidden fees, positions Supertripper as a leader in customer satisfaction. The integration with Groupe Marietton, which includes other entities like Havas Voyages Business Travel and Ailleurs Business, creates a unique combination of national reach, regional presence, and technological innovation. For more information, visit Supertripper's website.