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OpenAI Kills Sora: The $15M-a-Day Video App That Couldn't Survive the IPO Math - March 26, 2026

Published 2 weeks, 6 days ago
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Join Chris and Sarah for a deep-dive conversation into OpenAI's stunning decision to shut down Sora.Today's Topic:OpenAI is discontinuing Sora — its consumer video app, the developer API, and all video generation in ChatGPT. The Disney deal dissolves. A billion-dollar investment evaporates. Chris and Sarah break down why the unit economics were "completely unsustainable," how the IPO calculus forced the decision, what it means for the entertainment industry, and why the consumer AI novelty era may be over.The DX Today Podcast brings you daily deep dives into the most consequential stories in the AI ecosystem.Hosted by Chris and Sarah.
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