Episode Details

Bloom & Wild grew to £50m in its first seven years, raised over £100m from General Catalyst and Index, then had to pivot hard when the market shifted.

Aron Gelbard, Co-Founder and CEO, talks about moving from growth to profitability, rebuilding momentum, and returning to 20% year-on-year growth while staying profitable.

The Scaling Europe show is presented by Deel - check them out here:https://get.deel.com/ruynb7o4lfjk

Sponsors:

SurrealDB: The multi-model database for AI agents. Check them out here: https://surrealdb.com/

Omni: The AI analytics platform trusted by fast-growing companies like Perplexity, Synthesia, and dbt Labs. Check them out here: https://omni.co/

Venture Comet: The platform that gives startups and scale-ups real-time equity tracking, daily business insights and automated management information. Check them out here: https://venturecomet.com/

Timestamps:

0:00 - Introduction to Scaling Europe show

0:40 - Journey of Bloom & Wild's growth

2:17 - Impact of COVID on business

3:43 - Balancing consumer focus and supply chain

6:08 - Acquisitions entering new markets

7:40 - Transitioning to profitability as a CEO

9:20 - Learning resilience through challenging times

11:49 - Business growth and profitability today

13:14 - Expansion into eight international markets

14:10 - Diversifying into other gifting categories

15:51 - Future plans for growth and profitability

18:14 - Emphasizing efficiency through AI tools

19:30 - Importance of tracking AI results

21:10 - Empowering internal AI evangelists

22:20 - Lessons learned from building Bloom & Wild