Episode Details
Back to Episodes
How to Be a Non-Technical Founder in a Technical Industry: Lessons from Colin Hirdman - Episode 61
Published 1 month, 2 weeks ago
Description
There’s a common belief that if you’re not technical, you can’t build technology-driven businesses. That belief quietly stops a lot of people before they ever start. My guest today is proof that assumption is wrong.
My guest today is Colin Hirdman, a serial entrepreneur who has built multiple companies across growth services, software, and now AI-enabled platforms, without coming from a traditional technical background.
Colin is the co-founder of Rainmaker, where he helps entrepreneurs and businesses use LinkedIn as a genuine growth channel rather than a spam machine. He’s also the founder of Wrappt, a platform designed to help non-technical founders turn ideas and expertise into AI-powered applications without writing code.
In this episode, we talk about Colin’s entrepreneurial journey—how he got started, the mistakes that shaped his thinking, and what it’s really like building companies alongside long-term partners.
We also dig into where AI and automation actually create leverage for founders, where they fall short, and what non-technical entrepreneurs must get right to build sustainable businesses in today’s environment.
If you’ve ever felt drawn to entrepreneurship but questioned whether you were “qualified,” this conversation will resonate.
Colin's Companies:
Rainmaker
https://www.rainmakergrows.com
Wrappt
https://wrappt.ai
My guest today is Colin Hirdman, a serial entrepreneur who has built multiple companies across growth services, software, and now AI-enabled platforms, without coming from a traditional technical background.
Colin is the co-founder of Rainmaker, where he helps entrepreneurs and businesses use LinkedIn as a genuine growth channel rather than a spam machine. He’s also the founder of Wrappt, a platform designed to help non-technical founders turn ideas and expertise into AI-powered applications without writing code.
In this episode, we talk about Colin’s entrepreneurial journey—how he got started, the mistakes that shaped his thinking, and what it’s really like building companies alongside long-term partners.
We also dig into where AI and automation actually create leverage for founders, where they fall short, and what non-technical entrepreneurs must get right to build sustainable businesses in today’s environment.
If you’ve ever felt drawn to entrepreneurship but questioned whether you were “qualified,” this conversation will resonate.
Colin's Companies:
Rainmaker
https://www.rainmakergrows.com
Wrappt
https://wrappt.ai