Episode Details

What does it actually take to build a boutique fitness brand that scales globally — without losing the quality, culture, and client experience that made it special in the first place? 

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Michael Ramsey, co-founder and director of Strong Pilates — one of the fastest-growing hybrid fitness concepts in the world. Since launching in 2019, Strong Pilates has expanded to over 100 studios across 14 countries, with 155 more planned for the U.S. alone. 

Michael pulls back the curtain on how they did it — from proving the concept and franchising fast, to building the systems that hold it all together at scale. If you're a boutique fitness studio owner wondering how to grow beyond your four walls — whether that's a second location, a stronger team, or a more systemized business — this conversation is packed with the kind of real-world insight that will shift the way you think about your Pilates business. 

From client retention strategies and pre-sale best practices to the future of tech-driven fitness experiences, this episode is a masterclass in building something that lasts.

Connect with Michael Ramsey & Strong Pilates: 🌐 Website: www.strongpilates.co 📲 Instagram: @strong

Connect with Seran: 🌐 Website: www.springthree.com 📲 Instagram: @seran_spring_three

💛 Ready to grow your studio business? Learn more about the Thrive Business Coaching Program: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

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