Episode Details

You know AI could help your business. But it also feels noisy, confusing, and a bit overwhelming.

In this conversation, I’m joined by AI expert and founder Abha Malpani Naismith to cut through the noise and talk about what actually matters. No hype. No fear-mongering. Just a real, grounded look at how to use AI without losing your voice, your thinking, or your edge.

We talk about the pressure to “keep up”, the risk of becoming lazy with it, and how to use AI in a way that actually strengthens your business rather than dilutes it.

If you’ve been resisting, dabbling, or second-guessing how to use AI, this will help you reset your approach.

You’ll hear how to:

1. Use AI to work faster without losing your thinking
2. Avoid generic, same-sounding content
3. Focus on what actually makes you valuable in a world of AI

If you’re ready to stop overthinking AI and start using it properly, connect with Abha and explore her work.

About Abha Malpani Naismith:

Abha Malpani Naismith is an AI Brand & Content Strategist based in Dubai, on a mission to help female founders, solopreneurs and coaches become widely and wildly visible online by leveraging the power of generative AI without burnout.

After 19+ years in PR and digital communications, she left her corporate 9-5 to design a life that gives her time flexibility, fulfilment and the freedom to be the mum she wants to be to her two little ones.

Here's what she truly believes: learning to use AI for your content to position yourself online is the gateway to integrating AI across your entire business. It's low-risk, easy to implement, has tangible ROI and can save you hours of your time.

Through live workshops, group coaching and on-demand courses, Abha helps women nail their messaging, grow their visibility, and build businesses on their own terms using AI as an enabler - no tech background required. She's hosted 50+ workshops, built a community of 1,500+ women, and she's just getting started.

Connect with Abha on Instagram

For more info visit: www.abhamalpaninaismith.com

Linkedin: https://www.linkedin.com/in/abhamalpani/

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