Episode Details

Are you not getting any comments on your posts? In today’s episode, I’m sharing a quick and easy solution: “can’t-help-myself” content. Tune in to learn about these conversation starters and how they’ll help not only your Instagram page, but your practice as well!

Review full show notes and resources at mollycahill.com/podcast

Prompt Mentioned:

Act as an Instagram engagement strategist who specializes in local health practices.

Can you help me come up with 5 “conversation starter” or “can’t help myself” engagement prompts for Reels or carousels for my ______ practice?

My ideal patient is: ______

 Common conditions I treat: ______

 Tone I like: (playful / validating / bold / nurturing / witty / clinical but warm)

Here are examples that have performed well so you understand the style:

1. A post that says: “How long were you in labor?” with different colored hearts for different time ranges
2. “If you named your child after your pregnancy cravings, what would their name be?”

Please:

1. Make them identity-based and easy to answer in 3 seconds
2. Make them specific to my niche (not generic wellness prompts)
3. Include a mix of playful and validating
4. Format them as ready-to-post text I could put directly on a graphic or as the first line of a caption
5. Avoid clinical jargon
6. Avoid generic health questions like “How are you feeling?”

Mentioned in this Episode:

1:1 Pick Molly’s Marketing Brain/Account Audit: mollycahill.com/pickmybrain

Group Program Content Sprint: mollycahill.com/sprint

Episode 90: Creating a Content Ecosystem for Instagram: mollycahill.com/instagram-content-ecosystem

Connect with Molly:

Holistic Marketing Hub holisticmarketinghub.com/enroll

Instagram:instagram.com/mollyacahill