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Are We Treating Donors Like Customers? w/ Jason Lewis
Description
In Part 2 of my conversation with Jason Lewis, we move from defining gift theory to examining what may be distorting modern fundraising.
If fundraising often feels transactional, there may be a reason. Jason unpacks how market thinking, grant structures, and subtle power dynamics shape the way organizations approach donors. What happens when generosity begins to resemble a purchase? What happens when philanthropy starts to operate like retail?
In this episode we explore:
- How sales logic influences donor relationships
- The impact of grant-driven and bureaucratic systems
- Why hierarchy can replace mutuality
- A revealing feasibility study story that exposes how donors experience these distortions
If you have ever sensed that something feels misaligned in the way fundraising operates, this episode will help you articulate why.
Find Jason's Substack, The Butterfly Effect here: https://responsive.substack.com/
Looking for fundraising coaching? Check out www.abundantvision.net