Episode Details

It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as we hear how high elevation Limousin cattle thrive at Reynolds Land & Cattle. A great story of history and adaptability at this Colorado Ranch.  Plus, the latest news, market reports, the ranch channel sales calendar and lots more all wrapped into this brand-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.

Reynolds Land & Cattle: Limousin, Lim-Flex, Angus, & Simmental Cross Genetics Built For Real Ranch Profit

Today’s cattle producers aren’t just buying bulls and heifers — they’re investing in genetics that drive long-term profitability. With more than 40 years of production-sale history, Reynolds Land & Cattle focuses on practical, performance-based cattle combining Limousin muscle, efficiency, and strong maternal value for commercial operations.

The 2026 Bull & Heifer Sale features ranch-raised Limousin, Lim-Flex, Angus, and Simmental cross genetics developed to perform in real-world conditions while adding pounds and value to the calf crop.

The Reynolds Land & Cattle Program Focus

• Calving ease with performance growth
• Efficient feed conversion
• Sound structure and good disposition
• Fertile, long-lasting cows
• Cattle built to thrive in tough environments

What Sets Reynolds Apart Rather than chasing extremes, Reynolds Land & Cattle emphasizes balanced cattle with moderate birth weights, strong growth, and practical development. All sale cattle are raised in working ranch conditions and tested for fertility, PAP, and TRICH, with structural soundness and disposition treated as essential traits.

Sale Highlights

• Strong Limousin-influenced genetics for muscle, growth, and maternal value
• Ranch-developed cattle built for commercial environments
• Balanced maternal and terminal performance
  

Sale Information

Friday, March 20, 2026
11:00 AM – Beef Lunch
1:00 PM – Sale Begins

Location
Reynolds Land & Cattle
17463 County Road 19
Sanford, CO 81151

Sale Day Phones
Rod Reynolds – 719-588-1230
Troy Reynolds – 719-580-1308
Ryan Reynolds – 719-588-1532
Joe Cary – 719-580-8702

Sale Consultant: MC Marketing
Kiley McKinna – 402-350-3447
Wiley Fanta – 320-287-0751

Online Bidding: DV Auction

Cattle Industry News JBS Workers Confirm Strike

Workers at the largest meat processing company in the world will strike at its Colorado plant, according to the labor union representing those workers.

The strike at JBS's plant in Greeley will start on March 16. The strike comes after the workers gave notice of cancellation of their contract due to alleged unfair labor practices. 

JBS was one of about 20 food companies that settled a 2024 federal lawsuit for over $200 million over employee wage fixing. JBS says it employs more than 270,000 people around the world — 3,800 of whom are based in Greeley, where JBS USA is headquartered — and pays $3.1 billion for livestock each year, making it the world's largest meat supplier.

References:

https://www.cbsnews.com/colorado/news/jbs-workers-confirm-strike-colorado-meat-processing-plant-labor-practices/