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The Video Game Atari Buried Alive
Description
At the time, confidence in the brand made the timeline feel achievable.
In the early 1980s, one of the most powerful names in entertainment pushed a product to market at breakneck speed, trusting momentum, licensing, and scale to carry it through. Instead, compressed development, optimistic forecasts, and operational strain collided, leaving the company with a costly problem it could not quietly unwind once demand failed to materialize.
From bsnsBloopers, the longer-form podcast about the business decisions that went completely off the rails, followed by a short debrief breaking down what happened and why.
Written and hosted by Ron Trucks. Research and editing by Rodney Russ. Sound design by Angela Cahoy. Music by Cody Martin and Soundstripe.
For more business stories, visit www.bsnsDAILYpodcasts.com
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