Episode Details

I've been having some really interesting conversations about AI for creative businesses lately, and I think we need to talk about this. Because some of us are using it brilliantly and it's genuinely helping our businesses, some are curious but haven't quite figured out where to start and some have tried it and found it more confusing than helpful. So today, I want to share what I'm finding actually works when it comes to AI for creative entrepreneurs and more importantly, what doesn't work and why.

• [01:24] Why the responses to a simple Instagram question about AI revealed something fascinating and what they say about where we all are with this technology right now
• [08:25] Why AI amplifies whatever you bring to it, and what that means if you're not yet clear on your own foundations
• [10:15] The enthusiastic Labrador: understanding AI's eager-to-please nature and why this matters enormously when you're making strategic decisions
• [12:10] Where AI genuinely earns its place
• [16:48] Why your voice is one of your most distinctive business assets
• [24:01] The environmental question answered honestly

"Clarity must come first. AI amplifies whatever you bring to it. Bring confusion, and you'll get polished confusion. Bring clarity, and you'll get something brilliant."

• Read: This Week's Full Journal Post
• Link: The Six Month Programme - The Bright Line
• Link: The Base Notes
• AI Platform Links: ChatGPT Claude Perplexity
• Subscribe to our Weekly newsletter
• Website: www.philippacraddock.com
• Instagram: @philippacraddock
• Email:

  Listen Now