Episode Details
Back to EpisodesPrejudice, Premium Property, and Proving Yourself... International Women's Day Special Episode.
Description
A different kind of episode to the 'usual programming', but one that has huge importance. Regardless of your gender, well worth listening to, but especially so if you are considering moving into the premium market.
To celebrate International Women's Day, and recorded the day after the Women in Estate Agency Conference, David sits down with three brilliant By Design MD's, Katie Solaru, Marie Fritz, and Amanda Haworth, to get into the details of what impact their gender has had on their career, and what advice they can offer others who might be considering the premium market, too.
We cover a lot of ground, including:
Whether sexism and gender bias are actually better or worse in the premium property market.
Real experiences of female estate agents dealing with sexism from clients and colleagues.
Why women often feel they have to prove themselves more than men in estate agency.
The surprising gender statistics in the industry: 56% of estate agents are women, yet only around 8% of self-employed agents are women.
Why so few women start their own agency businesses despite making up the majority of the workforce.
How traditional high street agency structures and promotion opportunities can limit female career progression.
The impact of motherhood, childcare costs, and rigid working hours on women’s careers in property.
Why the self-employed agency model can offer greater flexibility for parents.
The safety risks female agents sometimes face when meeting clients and conducting viewings.
The reality of building a personal brand on social media, including unwanted messages and harassment.
The mindset required to succeed as a self-employed agent, including resilience, confidence, and entrepreneurial drive.
Practical advice for women entering the industry: build confidence, expect rejection, find supportive networks, and learn as you go.
Practical advice, experience, shocking stories, and much more - we hope you enjoy this very special episode.