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When Agencies Go to War: How the Ad Industry Profits from Conflict
Published 4 months, 3 weeks ago
Description
What happens when the same tools we use to sell chips and shoes get pointed at a war?
From the War Advertising Council in the 1940s to the post-9/11 rebrand of America to a $729 million Israeli influence machine — the advertising industry has never been a neutral party in wartime. This episode traces 80 years of marketers putting their most powerful tools in the service of governments waging wars.