Episode Details

Stellantis' Surprise Performer

Money-wise, Stellantis isn't having such a good time. It posted a $26.3 billion loss last year, marking the first time it has recorded losses since the company was formed in 2021. Contributing to that was its costly EV strategy and product planning realignment. That's despite being Europe's second-largest automaker behind the Volkswagen Auto Group.

Fiat, Peugeot, and Jeep were the stars of the Stellantis range. However, the other brands in its stable either stayed flat or floundered. But one surprise here is Alfa Romeo, as it experienced growth of over 20 percent in 2025.

Growth During a Difficult Time

Stellantis faced a lot of headwinds in the first half of 2025. Despite that, Alfa Romeo posted an increase of 20.1 percent in worldwide sales. Considering the brand sold fewer than 60,000 vehicles in 2024, that's a welcome bit of news for the Italian automaker. Granted, it's still way behind the Germans, but a gain is a gain.

Alfa experienced the most growth in Asia, with sales up by 43.8 percent. That's thanks to strong sales in Japan, as well as the brand's relaunch in Taiwan and Malaysia. Side note, you'll be surprised how much the Japanese market holds Alfa in high regard. The company has also been absent in Southeast Asia for quite some time already, so its return to Asia is welcome news.

It also made significant headway in Europe with growth of 31.1 percent in the Old Continent. Alfa Romeo reported an 80.1 percent increase in the UK, 41.9 percent in France, 20.7 percent in its home market of Italy, 20.5 percent in Germany, and 15.1 percent in Spain. Even the Middle Eastern and African markets had a good time last year, with sales up by 16.3 percent.

Growth Drivers

It comes as no surprise that it's the Junior that led the company's sales charts last year. Per the report, over 60,000 orders have been placed for the subcompact crossover formerly known as the Milano since its launch. More surprising is the fact that about 17 percent of Junior sales last year consisted of the electric version.

The Tonale has also been a hit for Alfa, at least outside the U.S. It's the brand's second best-selling model, and sales are expected to grow further given that the compact crossover received a slew of updates towards the end of 2025.

Perhaps it's fears of their discontinuation, but Giulia and Stelvio sales actually grew last year. There were no specific figures given, but Alfa did mention that 11 percent of those models were the Quadrofoglio, and that 13 percent consisted of the special Intensa series. With the Giulia and Stelvio confirmed beyond 2027, it's a good time