Episode Details

Free ad-supported streaming television (FAST) is booming, with Roku leading the charge. By 2027, global FAST revenue could hit $12 billion, growing faster than paid subscriptions. Rokus channel now accounts for 3% of U.S. television viewership, rivaling paid services. U.S. viewers spend 72.4% of their TV time on ad-supported content, with Rokus free library expanding to include 17 new live channels. Rokus search tool in the Live TV Guide and strong 2025 revenue growth signal a promising future for free streaming.

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